Contender x Parlee | Salt Lake City Demo Weekend
Join Parlee Cycles and Contender Bicycles for a full weekend of bikes, rides and conversation in Salt Lake City and Park City, August 21–23.
We’ll kick things off Friday evening with bikes on display, refreshments and a casual conversation with the Parlee team. On Saturday, experience Parlee on the road with a guided group ride followed by an afternoon of individual bike demos. The weekend concludes Sunday in Park City with a guided gravel ride and the opportunity to take a Parlee demo bike onto the terrain it was built to explore.
Whether you’re already part of the Parlee community or simply curious about what sets the ride apart, this is an opportunity to meet the people behind the bikes, ask questions and experience Parlee firsthand.
Friday, August 21
6:00–8:00 PM
Contender Bicycles — Salt Lake City
Start the weekend with Parlee and Contender for a relaxed evening centered on bikes, design and the ride experience.
Explore a selection of Parlee road and gravel bikes, meet the Parlee team and join an informal conversation about how rider-focused fit, purposeful engineering and more than 25 years of carbon expertise come together in every Parlee.
Come by, grab a drink and get a closer look at the bikes before the weekend’s rides and demos begin.
Saturday, August 22
Guided Group Road Ride
Wheels Rolling at 9:00 AM
Contender Bicycles — Salt Lake City
Join the Parlee and Contender teams for a guided road ride through the Salt Lake City area. The approximately two-and-a-half-hour route will offer a proper opportunity to enjoy the local roads, meet other riders and experience a morning on the bike with the Parlee community.
Arrive early and ready to ride so the group can roll promptly at 9:00 AM. Final route details will be shared ahead of the event.
Saturday, August 22
Parlee Demo Event
1:00–5:00 PM
Contender Bicycles — Salt Lake City
Experience the Parlee ride for yourself during an afternoon of road and gravel bike demos at Contender Bicycles.
A selection of Parlee bikes will be available in multiple sizes, with advance reservations offered in two-hour demo windows. Walk-ins are also welcome, but reservations are recommended, subject to bike and size availability.
The Parlee and Contender teams will be available throughout the afternoon to help select the right bike, answer fit and setup questions and explain the design choices behind each model. Advance reservations are recommended for the best selection. Anyone who reserves a demo bike will get limited edition Parlee x Contender merch.
Sunday, August 23
Park City Guided Gravel Ride
Wheels Rolling at 9:30 AM
Contender Bicycles — Park City
Close out the weekend with a guided gravel ride through the terrain surrounding Park City.
This approximately three-hour ride will provide a firsthand look at how Parlee’s gravel bikes balance speed, control and comfort across changing surfaces. A limited number of Parlee demo bikes will be available for riders who reserve in advance, offering the opportunity to experience a Parlee in a real-world gravel setting.
Please arrive with enough time to complete any bike setup and adjustments before the group rolls at 9:30 AM. Final route information will be shared with registered riders before the event.
